Apple Corps has signalled big ambitions for the Beatles brand in the coming years – but it may take decades to understand the group’s real significance.
Unrelated, and am catching up on your posts, but have you addressed anywhere the basic craziness of the idea of spending the huge amount of money they were going to shell out and of living together when Paul was Mr. Man About Town in London and John was unhappy in his marriage? I suspect Paul was just letting John get another wacky idea out of his system without being committed to it, that Ringo would have been happy playing with his toys anywhere, and that George and John were more or less drug addled (though I guess George had or was about to renounce LSD). John was naively trusting his guru Alex. Maybe George was still willing to do whatever John wanted. Perhaps they felt it was easy enough to fly back to London as necessary, though the travel logistics would have been significant. It just seems mad (particularly for Paul).
It does - but at this time they had a lot of ideas (like the Apple Boutique) that they were enthusiastic about without necessarily thinking through the implications. According to Hunter Davies, "When the Greek island and other foreign ideas were being discussed, Ringo was the only one who wasn't very keen." I am sure that the acid was a factor, and around this point Paul was also an advocate for it. I think they probably assumed money was no object.
Unrelated, and am catching up on your posts, but have you addressed anywhere the basic craziness of the idea of spending the huge amount of money they were going to shell out and of living together when Paul was Mr. Man About Town in London and John was unhappy in his marriage? I suspect Paul was just letting John get another wacky idea out of his system without being committed to it, that Ringo would have been happy playing with his toys anywhere, and that George and John were more or less drug addled (though I guess George had or was about to renounce LSD). John was naively trusting his guru Alex. Maybe George was still willing to do whatever John wanted. Perhaps they felt it was easy enough to fly back to London as necessary, though the travel logistics would have been significant. It just seems mad (particularly for Paul).
It does - but at this time they had a lot of ideas (like the Apple Boutique) that they were enthusiastic about without necessarily thinking through the implications. According to Hunter Davies, "When the Greek island and other foreign ideas were being discussed, Ringo was the only one who wasn't very keen." I am sure that the acid was a factor, and around this point Paul was also an advocate for it. I think they probably assumed money was no object.